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See the 4 Trends Transforming PR

April 17, 2018 Lacey Miller

Digital, virality, fake news, data - tackle the industry's trending topics and newest opportunities with our latest flipbook!

CMOs expect to spend 183% more on analytics in the next 3 years. It's time for PR to take a slice of the marketing pie. Check out the top 4 trends disrupting earned media to start capitalizing on the new opportunities in the marcom space.

Perfect Storm Highlights:

  • Digital transformation - See how to unlock the full power of PR by leveraging tech
  • Evolution of media - Learn top tactics to tackle "fake news" & viral, digital crises 
  • The rise of measurement - Discover the top marcom metrics for proving PR ROI 

 

About the Author

Lacey Miller

Passionate about public relations and empowering practitioners, Lacey Miller found her dream job as content marketing manager at TrendKite, where she carries the crown of 'word nerd'. With a background in public relations and technology, she's a great fit with her desire to innovate the industry! You can find her most days writing for PR Forward, PRSA, and other trade publications.

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Previous Flipbook
Leverage trending news to your brand's advantage
Leverage trending news to your brand's advantage

Next Flipbook
Discover journalists who will drive real business results
Discover journalists who will drive real business results

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