Earned Media

Amplify trust and credibility in your brand

41:39
Radical Shifts in Public Relations
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27:49
Key Influencers: Identifying & Tracking Impactful Contacts
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Using social to amplify your coverage?
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How PR Software Amplifies Your Earned Media Efforts

Sophisticated PR technology is available to help brands shape their strategy & get more high quality media mentions. Here’s how PR software can help.
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AVE is a Mirage: And Other Radical Shifts in Public Relations

The PR industry is shifting radically. Here are the top changes, trends, & strategies you need to keep up.
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Leverage trending news to your brand's advantage
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Walk through of a Great PR Report: Slack Q3 Earned Media Results

Here is an example of PR reporting done right. This report tells the story of Slack’s rocket ship growth from 2015 to Q3 of 2016 with interactive graphs.
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Earned Media is Only the First Step: Don’t Forget to Promote Your PR

According to a Forbes survey, 85% of tech consumers said articles, reviews, blogs, and videos by experts were the most influential online media when considering a purchase. In the past...
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Measuring PR Impact: the Framework for a Data-Driven Strategy
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Want to Drum Up Some PR? Try a Survey.

In the PR world, the old adage “No news is good news,” doesn’t ring true. Brands need a news hook to catch the attention of journalists and garner earned media. But brands don’t release new...
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- Twitter
- Email
- LinkedIn
Get it Now
30:50
The Hidden Value of Your PR Campaigns
- Facebook
- Twitter
- Email
- LinkedIn
Watch Video
Why Blogging Should be Part of Your PR Strategy

It is easy for PR pros and agencies to become so focused on earned media that they neglect the communication channels that they own and control. This is a mistake, particularly when it comes to...
- Facebook
- Twitter
- Email
- LinkedIn
Get it Now
Study by Nielson Underscores the Importance of Earned Media

Nielsen is a global information and measurement company with leading market positions in consumer information, television and other media measurement, online intelligence and mobile measurement....
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- Twitter
- Email
- LinkedIn
Get it Now
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Earned Media

Radical Shifts in Public Relations

Key Influencers: Identifying & Tracking Impactful Contacts

Using social to amplify your coverage?

How PR Software Amplifies Your Earned Media Efforts

Sophisticated PR technology is available to help brands shape their strategy & get more high quality media mentions. Here’s how PR software can help.

AVE is a Mirage: And Other Radical Shifts in Public Relations

The PR industry is shifting radically. Here are the top changes, trends, & strategies you need to keep up.

Leverage trending news to your brand's advantage

Walk through of a Great PR Report: Slack Q3 Earned Media Results

Here is an example of PR reporting done right. This report tells the story of Slack’s rocket ship growth from 2015 to Q3 of 2016 with interactive graphs.

Earned Media is Only the First Step: Don’t Forget to Promote Your PR

According to a Forbes survey, 85% of tech consumers said articles, reviews, blogs, and videos by experts were the most influential online media when considering a purchase. In the past...

Measuring PR Impact: the Framework for a Data-Driven Strategy

Want to Drum Up Some PR? Try a Survey.

In the PR world, the old adage “No news is good news,” doesn’t ring true. Brands need a news hook to catch the attention of journalists and garner earned media. But brands don’t release new...

The Hidden Value of Your PR Campaigns

Why Blogging Should be Part of Your PR Strategy

It is easy for PR pros and agencies to become so focused on earned media that they neglect the communication channels that they own and control. This is a mistake, particularly when it comes to...

Study by Nielson Underscores the Importance of Earned Media

Nielsen is a global information and measurement company with leading market positions in consumer information, television and other media measurement, online intelligence and mobile measurement....